In a market that is absolutely flooded with iPod and iPhone accessories it's hard to get my attention when a new product comes out, but Vers has done just that. Vers currently has only one product in their line, but its a good one. The 2x is a stereo for your iPod/iPhone with a similar shape and design of Apples Hi-Fi. Instead of plastic though, Vers has elected to go natural. The enclosure is made of beautifully crafted eucalyptus and pine with a cherry veneer. The packaging is also just as natural, made of 100% recycled paper. No idea yet on how it sounds in real life compared to the Hi-Fi, but priced at $179 it is sure to be a big competitor. Available this fall at Target and others for $179.